Monthly Archives: August 2009

Crowdsourcing: The Next Digital Age Phenomenon?

Published August 26, 2009 | By Larry Greenberg

Tapping the wisdom and the dollars of the crowd. Continue reading →

Posted in Internet, Social Media | Tagged blogging, blogs, crowdsourcing, fundraising, Gatorade, Kickstarter, marketing, Meetup.com, New York Times, SellaBand, Silicon Alley Insider, Spot.us

Appealing to the Youngest Common Denominator

Published August 11, 2009 | By Larry Greenberg

As the Internet grows up, will content do so as well? Continue reading →

Posted in Audience Demographics, Branding, Film, Internet, Marketing, Media, Online Video, Television | Tagged advertising, brand relationship, branding, marketing, movie attendance, television audience, youth demographic