Film

Streaming’s Most-Binged

Published March 5, 2020 | By Larry Greenberg

Netflix’s animated kids series 'Mighty Little Bheem' was the most binged streaming show during the second half of 2019, according to TV performance metrics company TVision. Continue reading →

Posted in Audience Engagement, Film, Internet, Media, Paid Content, Television

Appealing to the Youngest Common Denominator

Published August 11, 2009 | By Larry Greenberg

As the Internet grows up, will content do so as well? Continue reading →

Posted in Audience Demographics, Branding, Film, Internet, Marketing, Media, Online Video, Television | Tagged advertising, brand relationship, branding, marketing, movie attendance, television audience, youth demographic